We created the endurance road category two decades ago proving that high ergonomics means high performance. Today, the new Roubaix SL8 with Future Shock 3.0 is lighter, faster, and smoother than any road bike ever made, unleashing unmatched confidence. The road may be hell below, but on Roubaix, it's always heaven above. - COMPLIANCE: Future Shock 3.0 is the star of the show, more tunable, adjustable, and durable than ever. Now, regardless of position on the bike, every rider experiences 20mm of smooth, stiction-free travel between the stem and head tube. Future Shock helps keep your hands and bars steady for a smoother ride with more control to stay fast, safe, and confident. - Our dropped clamp design exposes more seatpost to increase deflection, but "more" isn't simply better. The Pave seatpost controls that deflection for the optimal vertical compliance. Together they create 'Cobble Gobbler' technology, and when paired with the Roubaix's rigid rear triangle, deliver a smooth ride with no loss in efficiency. - The Roubaix SL8 is the smoothest road bike our Ride Science Team has ever tested-reducing impacts at the bars and saddle by 53% vs. the nearest competition. With Roubaix's Future Shock 3.0 the wheel quickly moves over the bump, while rider mass remains stable, maintaining momentum in rough terrain. Typical forks deflect backward on impact, causing a measurable loss in speed. It's a scientific fact, smoother is indeed faster. - CAPABILITY: The Roubaix pioneered endurance geometry, so you ride "IN" the bike, not "ON" the bike to relieve pressure on your hands, arms, and shoulders for capability and confidence on any road, yet it's ready to dissect a mountain decent at full gas. Snuggle up. - With tire clearance up to 38c/40mm, this endurance road machine delivers better traction than ever on rough roads and even light gravel. Thanks to lightweight, super-efficient Specialized tires, that extra tire volume and traction comes with no downsides. - Roubaix inspires really BIG days on the bike, so we've given it every mount your adventures could need- three bottle mounts, top-tube mounts, and it's even fender-ready. So, go ahead and bring it all along for the ride. - PERFORMANCE: The new Roubaix SL8 is our most aero yet, with new aero shapes from our Free Foil library and dropped seat stays. At just 825 grams, the frame is 50 grams lighter, utilizing lessons learned from the Aethos—the world's lightest production frame—and our premium Fact 12r carbon blend. Nothing in its class is faster or lighter than the Roubaix.

We created the endurance road category two decades ago proving that high ergonomics means high performance. Today, the new Roubaix SL8 with Future Shock 3.0 is lighter, faster, and smoother than any road bike ever made, unleashing unmatched confidence. The road may be hell below, but on Roubaix, it's always heaven above. - COMPLIANCE: Future Shock 3.0 is the star of the show, more tunable, adjustable, and durable than ever. Now, regardless of position on the bike, every rider experiences 20mm of smooth, stiction-free travel between the stem and head tube. Future Shock helps keep your hands and bars steady for a smoother ride with more control to stay fast, safe, and confident. - Our dropped clamp design exposes more seatpost to increase deflection, but "more" isn't simply better. The Pave seatpost controls that deflection for the optimal vertical compliance. Together they create 'Cobble Gobbler' technology, and when paired with the Roubaix's rigid rear triangle, deliver a smooth ride with no loss in efficiency. - The Roubaix SL8 is the smoothest road bike our Ride Science Team has ever tested-reducing impacts at the bars and saddle by 53% vs. the nearest competition. With Roubaix's Future Shock 3.0 the wheel quickly moves over the bump, while rider mass remains stable, maintaining momentum in rough terrain. Typical forks deflect backward on impact, causing a measurable loss in speed. It's a scientific fact, smoother is indeed faster. - CAPABILITY: The Roubaix pioneered endurance geometry, so you ride "IN" the bike, not "ON" the bike to relieve pressure on your hands, arms, and shoulders for capability and confidence on any road, yet it's ready to dissect a mountain decent at full gas. Snuggle up. - With tire clearance up to 38c/40mm, this endurance road machine delivers better traction than ever on rough roads and even light gravel. Thanks to lightweight, super-efficient Specialized tires, that extra tire volume and traction comes with no downsides. - Roubaix inspires really BIG days on the bike, so we've given it every mount your adventures could need- three bottle mounts, top-tube mounts, and it's even fender-ready. So, go ahead and bring it all along for the ride. - PERFORMANCE: The new Roubaix SL8 is our most aero yet, with new aero shapes from our Free Foil library and dropped seat stays. At just 825 grams, the frame is 50 grams lighter, utilizing lessons learned from the Aethos—the world's lightest production frame—and our premium Fact 12r carbon blend. Nothing in its class is faster or lighter than the Roubaix.

We created the endurance road category two decades ago proving that high ergonomics means high performance. Today, the new Roubaix SL8 with Future Shock 3.0 is lighter, faster, and smoother than any road bike ever made, unleashing unmatched confidence. The road may be hell below, but on Roubaix, it's always heaven above. - COMPLIANCE: Future Shock 3.0 is the star of the show, more tunable, adjustable, and durable than ever. Now, regardless of position on the bike, every rider experiences 20mm of smooth, stiction-free travel between the stem and head tube. Future Shock helps keep your hands and bars steady for a smoother ride with more control to stay fast, safe, and confident. - Our dropped clamp design exposes more seatpost to increase deflection, but "more" isn't simply better. The Pave seatpost controls that deflection for the optimal vertical compliance. Together they create 'Cobble Gobbler' technology, and when paired with the Roubaix's rigid rear triangle, deliver a smooth ride with no loss in efficiency. - The Roubaix SL8 is the smoothest road bike our Ride Science Team has ever tested-reducing impacts at the bars and saddle by 53% vs. the nearest competition. With Roubaix's Future Shock 3.0 the wheel quickly moves over the bump, while rider mass remains stable, maintaining momentum in rough terrain. Typical forks deflect backward on impact, causing a measurable loss in speed. It's a scientific fact, smoother is indeed faster. - CAPABILITY: The Roubaix pioneered endurance geometry, so you ride "IN" the bike, not "ON" the bike to relieve pressure on your hands, arms, and shoulders for capability and confidence on any road, yet it's ready to dissect a mountain decent at full gas. Snuggle up. - With tire clearance up to 38c/40mm, this endurance road machine delivers better traction than ever on rough roads and even light gravel. Thanks to lightweight, super-efficient Specialized tires, that extra tire volume and traction comes with no downsides. - Roubaix inspires really BIG days on the bike, so we've given it every mount your adventures could need- three bottle mounts, top-tube mounts, and it's even fender-ready. So, go ahead and bring it all along for the ride. - PERFORMANCE: The new Roubaix SL8 is our most aero yet, with new aero shapes from our Free Foil library and dropped seat stays. At just 825 grams, the frame is 50 grams lighter, utilizing lessons learned from the Aethos—the world's lightest production frame—and our premium Fact 12r carbon blend. Nothing in its class is faster or lighter than the Roubaix.

We created the endurance road category two decades ago proving that high ergonomics means high performance. Today, the new Roubaix SL8 with Future Shock 3.0 is lighter, faster, and smoother than any road bike ever made, unleashing unmatched confidence. The road may be hell below, but on Roubaix, it's always heaven above. - COMPLIANCE: Future Shock 3.0 is the star of the show, more tunable, adjustable, and durable than ever. Now, regardless of position on the bike, every rider experiences 20mm of smooth, stiction-free travel between the stem and head tube. Future Shock helps keep your hands and bars steady for a smoother ride with more control to stay fast, safe, and confident. - Our dropped clamp design exposes more seatpost to increase deflection, but "more" isn't simply better. The Pave seatpost controls that deflection for the optimal vertical compliance. Together they create 'Cobble Gobbler' technology, and when paired with the Roubaix's rigid rear triangle, deliver a smooth ride with no loss in efficiency. - The Roubaix SL8 is the smoothest road bike our Ride Science Team has ever tested-reducing impacts at the bars and saddle by 53% vs. the nearest competition. With Roubaix's Future Shock 3.0 the wheel quickly moves over the bump, while rider mass remains stable, maintaining momentum in rough terrain. Typical forks deflect backward on impact, causing a measurable loss in speed. It's a scientific fact, smoother is indeed faster. - CAPABILITY: The Roubaix pioneered endurance geometry, so you ride "IN" the bike, not "ON" the bike to relieve pressure on your hands, arms, and shoulders for capability and confidence on any road, yet it's ready to dissect a mountain decent at full gas. Snuggle up. - With tire clearance up to 38c/40mm, this endurance road machine delivers better traction than ever on rough roads and even light gravel. Thanks to lightweight, super-efficient Specialized tires, that extra tire volume and traction comes with no downsides. - Roubaix inspires really BIG days on the bike, so we've given it every mount your adventures could need- three bottle mounts, top-tube mounts, and it's even fender-ready. So, go ahead and bring it all along for the ride. - PERFORMANCE: The new Roubaix SL8 is our most aero yet, with new aero shapes from our Free Foil library and dropped seat stays. At just 825 grams, the frame is 50 grams lighter, utilizing lessons learned from the Aethos—the world's lightest production frame—and our premium Fact 12r carbon blend. Nothing in its class is faster or lighter than the Roubaix.

Nothing is faster than the Tarmac SL8 thanks to a combination of aerodynamics, light weight, and ride quality previously thought impossible. After eight generations and over two decades of development, it's more than the fastest Tarmac ever—it's the world's fastest race bike. Your legs up for it? AERO IN EVERYTHING We're putting aero where it matters—the leading edge—not just where it looks good. In the process we've created our most aerodynamic road bike ever. Yes, it's more aero than the Venge. Clean air is optimized for maximum advantage with the Tarmac's new nose cone—the Speed Sniffer. By moving the steer tube back—the tube that determines head tube width—the leading edge of the head tube can be much sharper, delivering a much lower drag shape. Utilizing new UCI rules, the Tarmac SL8 has the narrowest, most aero seat post we've ever made ensuring fast-moving, dirty air around the legs can flow back more cleanly. Doesn't victory smell sweet? GOES LIKE HELL, RIDES LIKE HEAVEN With massive gains in stiffness-to-weight—an improvement of 33% over the SL7—the Tarmac SL8 takes legendary handling, aggressive responsiveness, and World Championship-proven geometry to the next level. The bike is stiffer at the pedals, more precise at the bars, and combines it with a compliant ride in the saddle that sets a new benchmark for race bike comfort. Thanks to our Rider-First Engineering, every rider, regardless of size, gets the same unprecedented ride quality and handling. In the saddle the Tarmac SL8 delivers 6% more compliance, floating over rough road with a supple feel unique in the high-strung world of race bikes. Tarmac's proven geometry and 32mm tire clearance are identical to the SL7, ensuring easy adaptation and the versatility to run higher volume tires when needed. BEYOND GENDER There can be more differences between two male cyclists than between a male and female. Gender alone doesn't provide nearly enough data to specialize and that means creating male or female bikes is arbitrary and outdated. Every rider can get the next-level advantage of Tarmac SL8. It's time to go Beyond Gender. 68mm threaded bottom bracket, flat mount disc brakes, and no-hassle seamless integration—the Tarmac SL8 Frameset is the ultimate starting point for your dream build.

Is your little one ready for a big kid bike? The Coaster 12" is the perfect first bike or progression from a run bike for kids age 3 to 4 years old. Equipped with coaster brakes and removable training wheels, the Coaster 12" gives young riders the stability and control to build confidence and skills. The lightweight aluminum frame has lower standover to fit smaller riders, so young kids can begin to experience the fun and adventure only found on two wheels. - Lightweight alloy frame - Kid-sized components - Coaster brake - Air tires w/semi-smooth tread - Training wheels included

Norco’s Run Bikes are the perfect way for little ones to learn the basics and develop a love of riding. Featuring 12-inch air tires and a lightweight aluminum frame with lower standover to fit smaller riders, kids can start riding early and often. As your little ripper discovers their need for speed, they can get used to controlling it with the easy-to-use rear v-brake and small lever with reach adjust. LIGHTWEIGHT FRAME AND COMPONENTS Our run bikes come complete with and aluminum frame, size scaled tubing and a rear hand brake on our 12-inch models to help little ones learn to stop when the time is right. QUALITY FEATURES AND TOUCH POINTS The premium components list is large on these little run bikes including stainless steel spokes, a quality lightweight saddle and soft krayton rubber grips. EASY TO USE BRAKES Wee ones riding the 10-inch Ninja and Mermaids will get used to controlling their riding with their feet or move up to hand brakes on the 12-inch run bikes with the easy-to-use rear v-brake with a small brake lever with reach adjust. GEOMETRY AND FIT Designed with a low standover height and new drop outs for our littles to easily climb on and off and build skills and confidence. ALUMINUM QR SEATPOST CLAMP As your little one grows - the quick release seat post clamp will come in handy as it allows for easy adjustment of seat height for kids that want to get up and go!

Norco's 16" Coaster mountain bikes are perfect for getting your 4 to 5-year-old youngster riding trails and having fun. These bikes feature Norco's rugged but lightweight aluminum frame, 16-inch wheels, and quality components across the board. With a familiar coaster brake and rear hand brake on the Coaster, young riders can confidently get rolling and dependably stop. They'll love the eye-catching colors and comfortable seat as they experience two-wheeled fun and freedom. - Lightweight alloy frame - Kid-sized components - Coaster brake with rear hand brake - MTB tread tires - Training wheels included

The Storm 24 SS provides simple upkeep and operation that'll help young riders find the best line and stop on a dime. Get good on a fully rigid rig with Storm. The Storm 24 SS's lightweight, durable aluminum frame and fork combine with a simple, lightweight drivetrain, quality linear pull brakes and optimized fit for riders from 4'2" to 4'8", building and a love for dirt that'll last a lifetime. REASONS IT'S RAD - Beautifully crafted for light weight and durability. - Easy gearing for quicker starts and easy climbs. - Quality brakes with short reach levers. - Models to meet the needs of every young rider.

The Haro Shredder represents step-1 on the BMX journey - a capable neighborhood bike with deep roots in the Haro Freestyle back catalog. Reborn from its hey-day 30-years ago, the Shredder is light and versatile - thanks to its 6061 aluminum frame - and available in a variety of frame sizes ranging from 12” to 24”. A carefully selected group of Haro branded components complement a quality package and position the Shredder as a great value vehicle for freedom and fun. For those who want to take their riding to the next level, check out the Haro Destinations range and a series of bikes designed and suited to jumping, skate park riding, and going big in the street.

The 2.3 features a lightweight X6 aluminum frame and rigid fork built with off-road capability with quality design and materials to make riding easy for your 6- to 10-year-old. It's built to stand up to hard use by multiple children and spend more time on the trail and less in the shop. With its Shimano Tourney 6-speed Revoshift shift system providing crisp, reliable shifts, and Tektro linear-pull rim brakes to help control their speed and keep them out of trouble, the Storm 2.3 will help your little ripper get the most from every ride, outside in the real world, where they can start the adventure of a lifetime on two wheels! - Lightweight aluminum frame with low standover & rigid fork - Shimano 6-speed drivetrain w/Revoshift - Tektro v-brakes w/short reach levers - Fast rolling tires for cruising the neighborhood

The Storm 14 SS provides simple upkeep and operation that'll help young riders find the best line and stop on a dime. Get good on a fully rigid rig with Storm. The Storm 14 SS's lightweight, durable aluminum frame and fork combine with a simple, lightweight drivetrain, quality linear pull brakes and optimized fit for riders from 3'9" to 4'3", building and a love for dirt that’ll last a lifetime. REASONS IT'S RAD - Beautifully crafted for light weight and durability. - Easy gearing for quicker starts and easy climbs. - Quality brakes with short reach levers. - Models to meet the needs of every young rider.

The Storm 20 SS provides simple upkeep and operation that'll help young riders find the best line and stop on a dime. Get good on a fully rigid rig with Storm. The Storm 20 SS's lightweight, durable aluminum frame and fork combine with a simple, lightweight drivetrain, quality linear pull brakes and optimized fit for riders from 3'9" to 4'3", building and a love for dirt that'll last a lifetime. REASONS IT'S RAD - Beautifully crafted for light weight and durability. - Easy gearing for quicker starts and easy climbs. - Quality brakes with short reach levers. - Models to meet the needs of every young rider.

The Haro Shredder represents step-1 on the BMX journey - a capable neighborhood bike with deep roots in the Haro Freestyle back catalog. Reborn from its hey-day 30-years ago, the Shredder is light and versatile - thanks to its 6061 aluminum frame - and available in a variety of frame sizes ranging from 12” to 24”. A carefully selected group of Haro branded components complement a quality package and position the Shredder as a great value vehicle for freedom and fun. For those who want to take their riding to the next level, check out the Haro Destinations range and a series of bikes designed and suited to jumping, skate park riding, and going big in the street.

Norco's 20-inch Roller all-purpose mountain bikes are perfect for getting your 5- to 8-year-old youngster riding trails and having fun. These bikes feature Norco's rugged but lightweight aluminum frame, 20-inch wheels, and quality components across the board. With front and rear hand brakes, young riders can confidently get rolling and dependably stop. They'll love the eye-catching colors and comfortable seat as they experience two-wheeled fun and freedom. GEOMETRY AND FIT Low top tube standover heights and shorter chainstay lengths give us the ability to fit smaller children on bikes with larger wheels, while short stems and wide bars add stability, making it easier than ever for young riders to build skills and confidence. EASY TO USE BRAKES AND SHIFTERS We’ve added small levers and reach adjust to fit small hands so youngsters can learn how to use hand brakes quickly. Brakes are easy to use inspiring confidence so they can get used to using hand brakes at a younger age. QUALITY FEATURES AND TOUCH POINTS The premium components list is large on these bikes including stainless steel spokes, a quality lightweight saddle, soft krayton rubber grips. Jr. BMX pedals were specifically selected for durability, safety, and long lasting performance. LIGHTWEIGHT FRAME AND COMPONENTS Our 20-inch all-purpose mountain bikes come complete with size scaled tubing and are carefully fitted with the lightest components for optimal responsiveness and overall ride experience.

The Haro Shredder represents step-1 on the BMX journey - a capable neighborhood bike with deep roots in the Haro Freestyle back catalog. Reborn from its hey-day 30-years ago, the Shredder is light and versatile - thanks to its 6061 aluminum frame - and available in a variety of frame sizes ranging from 12” to 24”. A carefully selected group of Haro branded components complement a quality package and position the Shredder as a great value vehicle for freedom and fun. For those who want to take their riding to the next level, check out the Haro Destinations range and a series of bikes designed and suited to jumping, skate park riding, and going big in the street.

- Hi-ten frame with 20.3" top tube - 1 1/8" hi-ten threadless fork - 7.5" hi-ten bars with Haro alloy top load stem - 25/9 gearing with sealed bearing 9T driver - Haro padded fully adjustable seat - Kenda Kontact tires 20 x 2.25" front and rear - Alloy 990 brake - Four pegs, front 990 brakes and Gyro

The Haro Shredder represents step-1 on the BMX journey - a capable neighborhood bike with deep roots in the Haro Freestyle back catalog. Reborn from its hey-day 30-years ago, the Shredder is light and versatile - thanks to its 6061 aluminum frame - and available in a variety of frame sizes ranging from 12” to 24”. A carefully selected group of Haro branded components complement a quality package and position the Shredder as a great value vehicle for freedom and fun. For those who want to take their riding to the next level, check out the Haro Destinations range and a series of bikes designed and suited to jumping, skate park riding, and going big in the street.

6061 Alloy Frame Hi Ten Steel Fork 700c Double Wall Alloy Rims 700 x 38 Tire Microshift 2x9 Drivetrain (FD-M462, RD-M446, TS-39) Linear Pull Brakes Evo Custom Comfort Saddle Alloy Bar and Stem

- 6061 Alloy - Hi Ten Steel - 700c Double Wall Alloy Rims - 700 x 38 - Microshift 2x9 Drivetrain (FD-M462, RD-M446, TS-39) - Linear Pull Brakes - Evo Custom Comfort Saddle

The Haro Shredder represents step-1 on the BMX journey - a capable neighborhood bike with deep roots in the Haro Freestyle back catalog. Reborn from its hey-day 30-years ago, the Shredder is light and versatile - thanks to its 6061 aluminum frame - and available in a variety of frame sizes ranging from 12” to 24”. A carefully selected group of Haro branded components complement a quality package and position the Shredder as a great value vehicle for freedom and fun. For those who want to take their riding to the next level, check out the Haro Destinations range and a series of bikes designed and suited to jumping, skate park riding, and going big in the street.

Hybrid alloy Light Weight equipped with mechanical Disk Brake

The Yorkville combines an upright, comfortable riding position with a dash of speed that makes every ride enjoyable. This lightweight aluminum bike pedals up hills easily and corners beautifully thanks to the efficient road bike-sized wheels and a 21-speed Shimano drivetrain. Enjoy sure-stopping linear pull brakes and a plush seat, while the suspension seat post smoothes out the bumps along the way.

The Yorkville combines an upright, comfortable riding position with a dash of speed that makes every ride enjoyable. A Step-Thru design makes mounts and dismounts effortless. This lightweight aluminum bike pedals up hills easily and corners beautifully thanks to the efficient road bike-sized wheels and a 21-speed Shimano drivetrain. Enjoy sure-stopping linear pull brakes and a plush seat, while the suspension seat post smooths out the bumps along the way.

BMX/Freestyle is deeply rooted in the DNA of our brand and that will never change. Introducing the worlds very first freestyle specific frame and fork to an emerging sport is something that we are very proud of, nearly as much as being the leading brand in freestyle 35 years later. Today BMX is not only a sport, it’s a lifestyle. It’s a choice you make to be a part of, a way you choose to express yourself, and it’s the way you find your freedom. Haro builds a broad range of BMX freestyle bikes that help you do just that, from Pro builds all the way down to slightly more affordable yet fully capable machines. We have always had the best professional riders on our bikes which makes for a great research and development team (minus the white lab coats-see Team). The result? See for yourself!

Who said you have to be an adult to experience a plus size ride? Not us...The Flightline 20 Plus features plus-size bump-absorbing 2.6" MTB tires matched to 32-hole aluminum rims. The FL 20 Plus is surprisingly light, thanks to its aluminum frame and rigid alloy fork. A Revo 7-speed twist-shifter keeps shifting simple and intuitive with a Shimano Tourney rear derailleur protected against accidental mishaps by a bolt-on-guard. The FL 20 Plus is ready to hit the trails... FEATURES - FL 20" Plus X6 Series frame, new chainstays - 1-1/8" Threadless headset - 6000 Series aluminum 1-1/8" fork - Aluminum 3-pc 28T crankset w/ double chainguard - New Shimano Tourney TY-200 rear derailleur - Shimano Tourney 7-spd Revo shifter - New Tourney TZ510 7-spd 14-34T freewheel - 31mm wide rims w/ aluminum 32h hubs - H-5183 20"x2.60" tires